Slim Kharbachi

BlueMissionMed

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Description

The BlueMissionMed proposes to set up, structure and empower a MED Lighthouse supporting the development and deployment of transformative innovative technological, social, business and governance solutions for ensuring a 30-50% reduction of pollution of the basin hydrosphere by 2030. The project is part of the EU Mission "Restore Our Ocean & Waters by 2030".

My role

I contributed to BlueMissionMed as part of BUSINESSMED’s communication team, where I was digital communications manager between 2023 and 2025. My work covered BUSINESSMED’s share of the project’s communication, relaying its activities and calls to the organization’s network of business confederations around the Mediterranean.

What I delivered

  • Publication of project news and opportunities on BUSINESSMED’s website
  • Social media content promoting the project and the EU Mission it supports
  • Newsletters and email relays to BUSINESSMED’s network
  • Visibility reporting for the partnership

Mobilizing the private sector is essential for a mission focused on reducing pollution in the Mediterranean basin, which is why reaching companies through BUSINESSMED’s network was a key part of the project’s communication.